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fal - Features & Labels, Inc.

Fal gives developers and businesses tools to run image, video, and audio models at scale.

Updated Nov 13, 2026·Latest SEC filing Nov 12, 2026·Suggest an edit

About fal

Fal helps developers and businesses create images, video, and audio with generative software. Its service provides more than 1,500 models and rented graphics processors that scale without server setup. The platform serves more than 2.5 million developers with 10-times faster model runs and 99.99% uptime. Customers include entertainment studios, advertising agencies, and online retailers. Game developers and marketing teams also run its models in production.

Fal operates from San Francisco, and Burkay Gur is its chief executive officer. Its trust and safety group handles policy, moderation, enforcement, and outside partnerships. Fal works with the National Center for Missing & Exploited Children and Thorn to detect known child sexual abuse material. It is onboarding with StopNCII.org to identify redistributed nonconsensual intimate images. The platform also uses OpenAI's Omni moderation service for real-time harmful-content filtering. Fal's research grants provide computing resources to open-source researchers and developers. The program reports $2 million in total grants, a $50,000 average award, and 12 companies incubated.

Funding Rounds (SEC Form D)

First saleFiled with SECAmount soldInvestorsAvg. checkTermsFiling
Apr 23, 2026Nov 12, 2026$349,998,063fully sold20$17.4MEquityRule 506(b)Form D ↗
Oct 28, 2026Nov 12, 2026$1,032,193,939of $1.29B target42$24.5MEquityRule 506(b)Form D ↗
Sep 15, 2026Nov 12, 2026$10,750,000fully sold14$767KEquity, Options, Securities on exerciseRule 506(b)Form D ↗
Nov 14, 2025Dec 10, 2025$140,499,494of $140.4M target19$7.3MEquityRule 506(b)Form D ↗
May 27, 2025Aug 11, 2025$124,999,752fully sold21$5.9MEquityRule 506(b)Form D ↗
Dec 19, 2024Feb 24, 2025$48,799,968fully sold8$6.0MEquityRule 506(b)Form D ↗
Apr 9, 2024Apr 17, 2024$11,899,994of $14.0M target6$1.9MEquityRule 506(b)Form D ↗
Jun 27, 2022Jul 20, 2022$6,912,481of $7.4M target4$1.7MEquityRule 506(b)Form D ↗
Total, eight offerings$1,726,053,691

First sale is the date the first investor in the offering committed to invest. Companies must file Form D within 15 days of that date, so filing dates run later.

What the SEC Filings Show

  • Sonya Huang of Sequoia Capital, which led the Series E round, first appears as a director on the Form D that fal filed on November 12, 2026. [11][18][5]
    Form D filings that name Sonya Huang (8):
  • Talia Goldberg of Bessemer Venture Partners, which led the Series F round, first appears as a director on the Form D that fal filed on November 12, 2026. [11][19][5]
    Form D filings that name Talia Goldberg (3):
    • fal, director: Nov 12, 2026 · Nov 12, 2026 · Nov 12, 2026
  • Arsham Memarzadeh first appears as a director on the Form D that fal filed on August 11, 2025. [14]
    Form D filings that name Arsham Memarzadeh (5):
    • fal, director: Aug 11, 2025 · Dec 10, 2025 · Nov 12, 2026 · Nov 12, 2026 · Nov 12, 2026
  • Jennifer Li first appears as a director on the Form D that fal filed on February 24, 2025. [15]
    Form D filings that name Jennifer Li (8):
    • Pylon Labs, director: Jun 18, 2024 · Sep 5, 2025
    • fal, director: Feb 24, 2025 · Aug 11, 2025 · Dec 10, 2025 · Nov 12, 2026 · Nov 12, 2026 · Nov 12, 2026
  • Glenn Solomon first appears as a director on the Form D that fal filed on February 24, 2025. [15]
    Form D filings that name Glenn Solomon (7):
    • Patronus AI, director: Jun 6, 2024
    • fal, director: Feb 24, 2025 · Aug 11, 2025 · Dec 10, 2025 · Nov 12, 2026 · Nov 12, 2026 · Nov 12, 2026

Who Invested in fal

Scroll table to see all columns →

AnnouncedRoundAmountLeadOther investorsOn the Form DSource
Nov 2026Series EUndisclosedSequoia Capital—[5]
Nov 2026Series FUndisclosedBessemer Venture PartnersReturningNVIDIA.[5]

Announced amounts can differ from Form D figures: an announcement can combine several closings, and some money is raised without a Form D.

Why Investors Backed fal

Fal frames the investment case around two scarce inputs: large-scale inference capacity and the people building what comes next. Investors backed both after fal improved existing models for quality and speed. [5]

Product and Technology

Fal offers an image model called Seedream 5.0 Pro for precise, region-based edits. It can separate an image into more than 10 layers, generate up to 2048-by-2048 pixels, and render text in over 10 languages. [7]

Fal also offers ByteDance's video model, Dreamina Seedance 2.5. It makes clips up to 30 seconds at 1080p and can combine 50 mixed-media references. [8]

Fal's free background removal tool produces 4K image cutouts without requiring an account. [9]

Use of Funds

  • Fal will use the Series E and Series F funding for new research in 2027. [5]

Market

Fal's view is that open-source projects can advance artificial intelligence and support the wider AI community. [6]

We wrote this summary from public statements by fal and its investors. It is not investment advice.

Leadership Team

Executive officers and directors listed on fal's Form D filed Nov 12, 2026.

Burkay Gur
Burkay Gur
Chief Executive Officer and director
JL
Jennifer Li
Director
Also a director at Pylon Labs.
SJ
Steve Jang
Director
Also a director at Hydra Host.
GS
Glenn Solomon
Director
Also a director at Patronus AI.

Sources

  1. Companyfal homepage · linked above ↑
  2. Companyfal Terms of Service
  3. Companyfal Acceptable Use Policy
  4. Companyfal Trust and Safety
  5. Companyfal Series E and Series F announcement
  6. Companyfal Research Grants
  7. CompanySeedream 5.0 Pro on fal
  8. CompanySeedance 2.5 on fal
  9. Companyfal background remover
  10. SECfal Form D, filed 2026-11-12 · linked above ↑
  11. SECfal Form D, filed 2026-11-12 · linked above ↑
  12. SECfal Form D, filed 2026-11-12 · linked above ↑
  13. SECfal Form D, filed 2025-12-10 · linked above ↑
  14. SECfal Form D, filed 2025-08-11 · linked above ↑
  15. SECfal Form D, filed 2025-02-24 · linked above ↑
  16. SECfal Form D, filed 2024-04-17 · linked above ↑
  17. SECfal Form D, filed 2022-07-20 · linked above ↑
  18. ProfileSonya Huang at Sequoia Capital · linked above ↑
  19. ProfileTalia Goldberg at Bessemer Venture Partners · linked above ↑
  20. SECfal - Features & Labels, Inc. filing history