About Just Insure
Just Insure is a private company based in Los Angeles, California. It has reported $32,791,920 raised in ten offerings on Form D since January 2020. Its chief executive is Robert Smithson.
Funding Rounds (SEC Form D)
| First sale | Filed with SEC | Amount sold | Investors | Avg. check | Terms | Filing |
|---|---|---|---|---|---|---|
| Apr 30, 2026 | May 14, 2026 | $1,400,000of $4.0M target | 4 | $350K | Debt, Securities on exerciseRule 506(b) | Form D ↗ |
| Jul 4, 2025 | Jul 17, 2025 | $1,233,212of $8.0M target | 2 | $616K | DebtRule 506(b) | Form D ↗ |
| Sep 6, 2024 | Sep 17, 2024 | $800,000of $6.0M target | 2 | $400K | DebtRule 506(b) | Form D ↗ |
| Aug 15, 2023 | Sep 11, 2023 | $375,000of $5.0M target | 2 | $187K | DebtRule 506(b) | Form D ↗ |
| Jul 5, 2022 | Jul 8, 2022 | $14,786,322of $25.2M target | 9 | $1.6M | EquityRule 506(b) | Form D ↗ |
| May 3, 2022 | May 26, 2022 | $4,186,264of $5.0M target | 4 | $1.0M | Securities on exerciseRule 506(b) | Form D ↗ |
| Aug 5, 2021 | Sep 20, 2021 | $1,000,000fully sold | 1 | $1.0M | OptionsRule 506(b) | Form D ↗ |
| Apr 22, 2021 | Apr 26, 2021 | $3,000,000of $5.0M target | 3 | $1.0M | DebtRule 506(b) | Form D ↗ |
| Jun 25, 2020 | Jul 14, 2020 | $4,810,934of $5.7M target | 8 | $601K | EquityRule 506(b) | Form D ↗ |
| Dec 16, 2019 | Jan 15, 2020 | $1,200,188fully sold | 5 | $240K | EquityRule 506(b) | Form D ↗ |
| Total, ten offerings | $32,791,920 | |||||
First sale is the date the first investor in the offering committed to invest. Companies must file Form D within 15 days of that date, so filing dates run later.
Leadership Team
Executive officers and directors listed on Just Insure's Form D filed May 14, 2026.
Earlier filings also listed Rob Bauer (director, last listed Jul 2025), Gregory Lyons (chief financial officer, last listed Jul 2025), Ivo Welch (director, last listed Jul 2022), Rick Smith (director, last listed May 2022) and Greg Ferkel (director, last listed Jan 2020).
