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Kevin Diamond

Chief executive officer, LumiTerra

ExecutiveDirector
Updated Nov 6, 2026·Latest SEC filing Oct 28, 2026·Suggest an edit

About Kevin Diamond

Kevin Diamond is chief executive officer and a director of LumiTerra. The company works to replace single-use plastic with aluminum products, such as the LumiCup.

Before that, he was chief digital officer of the publicly traded PLBY Group. He oversaw technology, direct marketing and digital consumer products there, including Playboy and Yandy. He earlier ran digital for Forever 21 and was chief technology officer of The Black Tux. At Nordstrom, he ran M&A and technology strategy and was CTO of NordstromRack.com. He joined Nordstrom when it acquired HauteLook, his startup.

Experience

This experience comes from official bios and from SEC filings. For roles taken from filings, the years are when the filings name Kevin Diamond in the role, so the role may have started earlier or lasted longer.

LumiTerra, Inc. Current
Chief Executive Officer
Director
2025 – Present · Los Angeles, CA
Aluminum cups made to be recycled after one use, sold in three sizes and printable with a custom logo.
PLBY Group
Chief Digital Officer
Forever 21
The Black Tux
Chief Technology Officer
NordstromRack.com
CTO
HauteLook

Key Colleagues at Startups

The people Kevin Diamond works with at each company, as listed on that company's latest Form D.

LumiTerra, Inc. · Form D/A, Oct 28, 2026
DC
David Conway
Director
PK
Paul Kradin
Director
MM
Mark Millett
Director
KW
AD
Alison Diamond
Chief Operating Officer

Kevin Diamond in the News

Sources

  1. SECLumiTerra, Inc. Form D/A, filed Oct 28, 2026