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Minerva BI, Inc.

Minerva builds AI software that combines a brand's customer data with a large consumer dataset to run automated marketing campaigns.

Updated Nov 6, 2026·Latest SEC filing Nov 3, 2026·Suggest an edit

About Minerva

Minerva builds artificial intelligence software that helps companies understand consumers. Its platform unifies a brand's first-party customer data, enriches it with a consumer graph of 270 million profiles, and runs AI agents that launch marketing campaigns.

Minerva is based in New York City, with its office at the Domino Sugar Refinery in Brooklyn. The company launched its platform publicly in June 2026, in partnership with OpenAI. Jackson Engles is the company's co-founder and chief executive officer.

Funding Rounds (SEC Form D)

First saleFiled with SECAmount soldInvestorsAvg. checkTermsFiling
Oct 20, 2026Nov 3, 2026$15,009,998of $20.0M target3$5.0MEquityRule 506(b)Form D ↗
Dec 1, 2025Dec 15, 2025$7,157,323of $15.0M target5$1.4MEquityRule 506(b)Form D ↗
Aug 26, 2024Sep 10, 2024amended Feb 14, 2025$8,164,660fully sold49$166KEquityRule 506(b)Form D/A ↗1 earlier filing
Total, three offerings$30,331,981

First sale is the date the first investor in the offering committed to invest. Companies must file Form D within 15 days of that date, so filing dates run later.

Rounds announced by Minerva

What the company said publicly about its funding. Announced amounts can differ from Form D figures: an announcement can combine several closings, and some money is raised without a Form D.

AnnouncedRoundAmountInvestorsSource
Jun 9, 2026Undisclosed round$20 millionThe General Partnership, 8VC, Lingotto Innovation, Topology Ventures, NBA Investments and other investorsCompany blog post ↗
BusinessWire release ↗

Why Investors Backed Minerva

Minerva builds artificial intelligence software that helps brands understand their consumers. Jackson Engles, Daniel Saedi and Matthew Joseph founded the company after beginning their careers in finance at Lazard. Minerva raised $20 million and launched its platform publicly in June 2026, working with OpenAI. The company is based in New York City.

The problem it targets

Minerva's founders believe that once AI makes it easy to build products, the hard part becomes finding demand. That view shaped a platform meant to help brands turn consumer data into campaigns rather than just new products.

Progress so far

Minerva was founded in 2023, according to AlleyWatch, and stayed private until it launched its platform publicly in June 2026, in partnership with OpenAI. By launch, more than a dozen investment firms had backed the company, including The General Partnership, 8VC, Lingotto Innovation, Topology Ventures and NBA Investments.

Who backs it

Phin Barnes of The General Partnership, Morgan Samet and Hansen Shi of Lingotto Innovation, and Jack Moshkovich, Vivek Gopalan and Bela Becerra of 8VC invested in Minerva. Other backers include Topology Ventures, NBA Investments, Background Capital, Future Positive, Citrini Capital, OMERS, RADV, SOMA Capital, KBW Ventures, Not Boring and Ventures Together.

We wrote this summary from public statements by Minerva and its investors. It is not investment advice.

Minerva in the News

Leadership Team

Executive officers and directors listed on Minerva's Form D filed Nov 3, 2026.

Jackson Engles
Jackson Engles
Co-founder and CEO, director
DS
Daniel Saedi
Executive officer and director
Mathew Joseph
Mathew Joseph
Executive officer and director
PB

Sources

  1. SECMinerva BI, Inc. Form D, filed Sep 10, 2024
  2. SECMinerva BI, Inc. filing history
  3. CompanyMinerva company page
  4. CompanyMinerva privacy policy