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Joey Firestone

Joey Firestone

Chairman & Chief Executive Officer at Elite Performance Holding.

Executive
Updated Nov 11, 2026·Latest SEC filing Mar 6, 2026·Suggest an edit

About Joey Firestone

Joey Firestone is a chairman & chief executive officer at Elite Performance Holding.

Joey Firestone first appears on SEC filings in 2021.

Experience

This experience comes from Joey Firestone's profile and from SEC filings. For roles taken from filings, the years are when the filings name Joey Firestone in the role, so the role may have started earlier or lasted longer.

PureTrace Current
CEO / Founder
2026 – Present
SIBYL Current
CEO / Founder
2025 – Present
Elite Performance Holding Corp Current
Chairman & Chief Executive Officer
CEO / Chairman / Founder (2018 – Present)
2018 – Present · Miami, FL
Acquires and develops sports performance, beverage and apparel brands for active people.
BYLT Current
CEO / Founder
2017 – Present
Elite Beverage International Current
CEO / Founder
2017 – Present
Miami Strength and Fitness Club
Trainer
2009 – 2017
305 Degrees
Owner/Partner
2006 – 2017
Gifted Nutrition
Founder
2014 – 2016
Maidan Global Protection
Partner
2013 – 2016
Merchant Data System
Business Development
2006 – 2012
Empire Events Consulting, Inc.
Director
2001 – 2012

Sources

  1. SECElite Performance Holding Corp Form D, filed Mar 6, 2026